RightNow Media came to the Christian Lingua team with a major project; they wanted to translate, subtitle, and overdub more than 30,000 minutes of Christian video content into 16 languages.
Our team gathered over 300 speakers for each language. Different voices, different speaking styles, different pacing. So this wasn’t just about translation, it was about keeping everything consistent without losing the personality of the original speakers.
We ended up building a large, distributed team to make it work: 4,800 voice talents, 170 Christian translators and editors, plus video editors, sound engineers, and project managers keeping everything moving.
When it came to overdubbing, we didn’t just read translated scripts. We paid close attention to tone, timing, and even emotional delivery. If a speaker was calm, urgent, or reflective, we worked to convey that. After that, every script went through multiple rounds of review to make sure the theology stayed accurate, and the meaning didn’t drift in translation.
The whole project stretched over five years. Once the translation was released, it became a key driver of growth, helping RightNow Media expand its audience from 200,000 to 4 million subscribers.
